The New York Knicks’ audience continues to increase with the team’s success and rising stardom of Jeremy Lin. Your business’ message can now reach an even wider audience by advertising on MSG during Knicks basketball games. Over the last several games, the Knicks are seeing a huge jump in ratings on MSG, compared to the early-season average. From February 4 to 11 alone, there has been a 150% increase in female audiences, ages 25 to 54 and a 43% increase in male audiences, ages 25 to 54. Overall, that’s a 67% increase in adult viewers, ages 25 to 54! Since the majority of this audience is made up of males, ages 25 to 54, we recommend businesses that are looking to target male viewers. Rates to advertise on MSG throughout Long Island, reaching approximately 10,950 households, are at $595.
If your business is interested in advertising or would like to advertise with the New York Knicks, please contact The Public Relations and Marketing Group at (631) 207-1057 or email johnzaher@theprmg.com.
