The 2011 Major League Baseball playoff season is rapidly approaching and so is this special advertising opportunity. For those who are unfamiliar with how the MLB playoffs work, the Divisional Series features 8 teams – the 3 Division Champions each from the American League and National League, as well as 1 Wild Card winner from each league. The two winners from each Divisional Series will advance to the League Championship Series (LCS). The LCS winners from each league will then advance to the World Series.
TBS has exclusive coverage of all the Divisional Series match ups and the National League Championship Series. Your business can advertise with the first Division Series, featuring the Yankees and an unknown opponent, from October 6th to October 12th. In case of a shortened series, you will only be billed for the games played. You may also choose to advertise during the second, third or fourth Division Series. Lastly, your business can also advertise during the National League Championship Series from October 9th to October 17th.
Your company can also take advantage of Cablevision’s MLB Added Value Opportunity. If you buy one playoff series, you will receive 14 bonus spots. Buy two series and receive 21 bonus spots. With the purchase of three series, you will receive 28 bonus spots, and a purchase of four series will provide you with 35 bonus spots. Lastly, if you buy all five series, you will receive 50 additional bonus spots. The bonus spots will air from 6 a.m. to 12 p.m. on the following networks: Headline News, ESPN Classic, Hist Intl, MLB Channel, MSG, Nat Geo, Oxygen, Style and Versus.
Inventory is limited, especially for Yankee games, so please contact The Public Relations and Marketing Group as soon as possible at (631) 207-1057 or at johnzaher@theprmg.com if your company is interested in placing an advertisement.
