As the world of business continues to evolve, maintaining relevance and growth within a brand is vital. Rebranding can be advantageous and transformative for a
Over the past month, businesses and schools have experienced a major change in their work environments. Now, employees and students are connecting online through Zoom,
Part 2 of a 3 part series Choosing a webinar platform can be challenging. At the Public Relations and Marketing Group, we are here to
Part 1 of a 3 part series Webinars make connecting with your audience easier. Presenters can use video, audio and screen sharing to market products
Due to issues with privacy and security, Google+ is shutting down in April of 2019. On November 6, 2018, Google+ users were faced with the
The “most wonderful time of year” opens heart and wallets, offering great benefits to restaurants and destinations; but, thanks to fierce competition, it also presents
There are many ways to implement email marketing and myriad articles discussing the best plan of action. In an effort to save you time, we’ve
Now that it has surpassed Twitter in daily users, Snapchat is one of the most popular social media apps. With the introduction of personalized geofilters
What’s the most important part of public relations? You might think that the answer is in the word “public”—in other words, how wide an audience
Building an online presence is crucial to the success of any contemporary business. From a website to social media, the modern business must create a