Google+ and your business Businesses tend to think about Google+ as just another social network, similar to Facebook or Twitter. While this is basically
On June 19, LinkedIn announced that companies are now able to send targeted status updates to followers of their company pages. Aiming to increase company engagement
Measuring your business’ social media return on investment (ROI) is essential if you are looking to analyze the value social media can bring to your
More than ever before, businesses and marketers are turning to a marketing approach that, unlike traditional brand and direct marketing strategies, encourages consumers to regularly