Facebook Improves Advertising Options by Adding Behavior-Based Targeting Facebook recently overhauled its advertising system, making it easier for advertisers to target specific audiences. When using
The end of the 2013-14 NHL regular season is almost upon us, which means that the Stanley Cup playoffs are coming soon. The New York
The 2013-14 NBA regular season is quickly coming to a close with two local New York teams having playoff aspirations. The New York Knicks, led
Over the past few years, the popularity of Internet-based advertising has increased tremendously. One of the most widely used methods of Internet-based advertising is through
Video advertising, such as television commercials, is one of the most effective ways to spread your business’ message to a wide audience. Most often, videos
Spring training is already underway, which means the 2014 Major League Baseball season is almost upon us. The New York Metropolitan area boasts two teams
As winter comes to an end, sports fans know that the NCAA Men’s Division I Basketball Championship, commonly known as March Madness, is approaching. Starting
Starting in April 2014, Facebook will no longer support “Sponsored Stories” as a part of their Facebook Advertising options. Previously, sponsored stories were auto-created ads
Public relations (PR) services help businesses communicate their message to media outlets. PR keeps your company in the public eye, and if your company is
Google+ and your business Businesses tend to think about Google+ as just another social network, similar to Facebook or Twitter. While this is basically