Long Island Public Relations and Marketing Firm

Grand Opening • PRMG Patchogue Office • July 8, 2005
John Zaher, PRMG President and Brian X. Foley, Brookhaven Town Supervisor

About The Public Relations and Marketing Group

A Long Island-Based PR, Marketing and Social Media Agency Serving New York Metro Area Clients

LeadershipAccount ExecutivesPublic Relations DepartmentCreative DepartmentTech Team

John C. Zaher


John C. Zaher

email johnzaher@theprmg.com
phone 631.207.1057 ext. 107
View Resume

John Zaher earned a Bachelor of Arts in Political Science and History from the State University of New York at Stony Brook, then worked for the Republican National Committee and as a staff member on Rick Lazio’s campaign for U.S. Congress. In 1993, John joined Congressman Lazio’s staff as a Special Assistant.

In August 1994, he joined TCI Cable of Brookhaven (later Cablevision of Brookhaven) as its Community Affairs Manager and later as Franchise/Government Relations Manager, earning numerous honors from the New York Cable Television Association for public service programs.

John graduated from Touro Law Center’s evening Juris Doctorate program cum laude. His graduating paper, “Exploring Councilmanic Districts for Long Island’s Towns,” was published by the Suffolk Law Journal. He was admitted to the New York State Bar in January 1999. John served as Press Secretary in the Suffolk County District Attorney’s Office beginning in 1999 and for the Nassau County Executive in 2001.

In addition to his law degree, John holds a Master’s in Political Science/Public Policy from the State University of New York at Stony Brook in December 2000. He teaches Political Science and History at Suffolk and Nassau Community Colleges.

John formed The Public Relations and Marketing Group in January 2002. The firm provides integrated services to attorneys and other professionals, governmental entities, non-profit organizations, retailers, restaurants, destinations, other corporations and political candidates. The firm launched PR4Lawyers, a division of the company, in 2012.

Laura Larson


Laura Gottfried
Vice President & Creative Director

email laura@theprmg.com
phone 631.207.1057 ext. 103
View Resume

As a graduate of Farmingdale State College, Laura Gottfried holds a Bachelor’s degree in Visual Communications. Highly skilled in the Adobe Creative Suite, she has been designing professionally since 2004. Laura produces much of our web design, print advertising and brand identity graphics. She is also experienced with TV graphics and storyboarding. Additionally, Laura holds her Master’s Degree in Early Childhood Education from Dowling College.


Renee D’Angelo
Assistant Account Executive 

email renee@theprmg.com
phone 631.207.1057

Renee was born and raised on Long Island, NY. After taking a photography class at Suffolk Community College, she knew then that she wanted to pursue photography in her career. After graduating from Suffolk in 2018 with her Associates, she got her Bachelor’s in Organizational Management and Marketing from Saint Joseph’s College in 2021. Renee has a passion for marketing and has successfully helped multiple businesses with their social media content, especially during the Covid 19 pandemic. Renee has done videography, photography, and graphic design for various businesses across the Island.

On her free time, Renee has been professionally singing since the age of 7. She also plays guitar, piano and is a songwriter. She is currently working on her first full length album and performs on the weekends. Renee loves doing anything creative and expressing herself in anyway she can.


Kaela Brandi 
Assistant Account Executive & Digital Marketing Specialist

email kaela@theprmg.com
phone 631.207.1057

Kaela Brandi is a current Assistant Account Executive & Digital Marketing Specialist for Advocati Marketing. She holds a Bachelor’s in Graphic Design from Sacred Heart University and is continuing her education with a Master’s in Professional Communications from Southern Utah University. Kaela is passionate about creating content and helping businesses’/brands’ build their online social media presence and improve their marketing strategies. She has previous experience from multiple companies she’s worked/interned, as a former freelancer, and from her college career.

Initially born in Hawaii, she studied and worked in Connecticut for four years, and she currently resides on Long Island, where she grew up. In Kaela’s free time, her hobbies include painting, learning, and creating art in any capacity.

Brian Kotkin


Brian Kotkin
Assistant Account Executive and Legal Content Writer

email brian@theprmg.com
phone 631.207.1057 ext. 101

Brian Kotkin is a native Long Islander who loves his family and his pets. He graduated from Bard College with a B.A. in Political Studies, and received a J.D. from the Maurice A. Deane Law School at Hofstra University. He is formally admitted to the New York State Bar, and is the founder of Legally Literate LLC, a startup dedicated to helping regular people understand the law. He has also been involved in numerous political campaigns, and remains deeply involved in his community.

Hank Russell


Hank Russell
Public Relations Director

email hrussell@theprmg.com
phone 631.207.1057 ext. 112
View Resume

Hank Russell earned his Bachelor of Arts in Mass Communication from St. Bonaventure University. He has more than 15 years’ experience as a writer, editor and proofreader. His first job was sports editor of The Long-Islander. In 1991, he was named Suffolk County Wrestling Coaches Association Newspaperman of the Year.

He joined Volt Information Sciences as a proofreader in 1993. In July 1994, he earned Volt’s “Catch of the Month” award. He spent the first three years as a proofreader and two years as a trafficker. He also spent another year as a proofreader and copy editor for Wilen Business Media.

Between 2000 and 2006, Hank worked for a series of magazines as an assistant, associate and managing editor. He has also freelanced for numerous scientific and medical imaging magazines, and, in 2008, was a contributing writer and poetry editor for The North Atlantic Review. Before joining PRMG, Hank was a political reporter for Suffolk Life.

Francine Tongol


Francine Tongol
Graphic Designer

email francine@theprmg.com
phone 631.207.1057

Francine is pursuing a Bachelor’s degree in Communications Design at Syracuse University. Formerly an intern, Francine is now employed as the company’s Graphic Designer. Her responsibilities encompass producing advertisements, social media graphics, stationery, and etc. It also involves several aspects of programming, including updates to email blasts, e-newsletters, and websites, using HTML, CSS, and WordPress.


Joe DiCanio
Digital Production Coordinator

email joe@theprmg.com
phone 631.207.1057

Joe was born and raised on Long Island, NY. Quoting Disney films and books since the age of three, Joe fed his hunger for the business by graduating from Five Towns College, Magna Cum Laude, with a degree in Fine Arts completing their Film Program in 2013. While completing his course studies, he wrote, directed, and produced three short films earning him many nominations from the Film Program’s prestigious Luminary Awards. Out of hundreds of films submitted, his won Best Actress, and back to back Best Director and Best Cinematography awards during his Junior and Senior years.

Straight out of college Joe began working as a Videographer across Long Island, shooting high school sporting events, countless plays, weddings, sweet sixteens, as well as directing and producing several commercials. He has also spent the better part of the last decade working at several prominent Performing Art schools producing and teaching Acting & theaters classes/plays for children 5-17 years old.

As the digital production coordinator at PRMG, Joe works closely with our creative team and account executives to produce, write, direct, edit and shoot content to fit each of our clients needs for a variety of different videos for websites, social media platforms and television commercials.

Traci Gagarin


Traci Gagarin
Marketing Specialist

email traci@pr4lawyers.com
phone 631.207.1057

Traci Gagarin is a seasoned marketer and Michigan native. She earned her Bachelor of Business Administration with a marketing emphasis from Grand Valley State University. As the Marketing Specialist at PR4Lawyers, Traci focuses on the company’s external marketing efforts. She thrives on being creative in and out of the office. In her free time, Traci enjoys time with her husband and rescue pup.

Terence Dollard
Video Production Consultant

Terence Dollard is a ten-year veteran of television production. In that time, he has worked in all phases of production and in many genres. Terence has produced and directed a dramatic feature, numerous commercials, music videos, documentaries and an awards show.

Combining real-world experience with a strong visual style, Terence offers clients variety, professionalism and quality in their video projects.

In 2000, Terence earned his Master’s of Fine Arts degree in Television Production, and his Master’s thesis, “Set List,” an hour-long dramatic feature, won the Graduate Production Award from Brooklyn College.

Since joining PRMG, Terence has concentrated on documentaries, commercials, and satisfying the needs of PRMG’s clients.

Hannah Perez


Hannah Perez
Web Development Director

email hannah@theprmg.com
phone 631.207.1057 ext. 111
View Resume

As a graduate of Stony Brook University’s Computer Science program, Hannah Perez is a skilled website designer and developer specializing in HTML, CSS, PHP, WordPress and Drupal. Being detail-oriented, she ensures each website is programmed using the latest industry standards with attention to responsive layout and optimization for search engines.

Jane Sferrazza


Jane Sferrazza
Web Development Consultant

email jane@theprmg.com
phone 631.207.1057 ext. 111

Jane Sferrazza is a web developer and educator. She earned her Bachelors Degree in Computer Science from NYIT and has been a computer instructor for MLI, Hunter Business School, and CUNY. She has also been designing websites as a freelancer since 2004 with expertise in PHP, HTML, CSS, Javascript, Java, and SEO. Aside from building websites and teaching she has time to volunteer for the American Red Cross from time to time since 2009.


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Contact Us

For more information about our services or to find out how we can help you attain your marketing goals, click here to email us, or call:
Toll Free: 855-PRMG-123 .: Phone: 631-207-1057

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