About

Long Island Public Relations and Marketing Firm

Grand Opening • PRMG Patchogue Office • July 8, 2005
John Zaher, PRMG President and Brian X. Foley, Brookhaven Town Supervisor

About The Public Relations and Marketing Group

A Long Island-Based PR, Marketing and Social Media Agency Serving New York Metro Area Clients

LeadershipAccount ExecutivesPublic Relations DepartmentCreative DepartmentTech Team

John C. Zaher

 

John C. Zaher
Founder/President/CEO

email johnzaher@theprmg.com
phone 631.207.1057 ext. 107
View Resume
LinkedIn LinkedIn

John Zaher earned a Bachelor of Arts in Political Science and History from the State University of New York at Stony Brook, then worked for the Republican National Committee and as a staff member on Rick Lazio’s campaign for U.S. Congress. In 1993, John joined Congressman Lazio’s staff as a Special Assistant.

In August 1994, he joined TCI Cable of Brookhaven (later Cablevision of Brookhaven) as its Community Affairs Manager and later as Franchise/Government Relations Manager, earning numerous honors from the New York Cable Television Association for public service programs.

John graduated from Touro Law Center’s evening Juris Doctorate program cum laude. His graduating paper, “Exploring Councilmanic Districts for Long Island’s Towns,” was published by the Suffolk Law Journal. He was admitted to the New York State Bar in January 1999. John served as Press Secretary in the Suffolk County District Attorney’s Office beginning in 1999 and for the Nassau County Executive in 2001.

In addition to his law degree, John holds a Master’s in Political Science/Public Policy from the State University of New York at Stony Brook in December 2000. He teaches Political Science and History at Suffolk and Nassau Community Colleges.

John formed The Public Relations and Marketing Group in January 2002. The firm provides integrated services to attorneys and other professionals, governmental entities, non-profit organizations, retailers, restaurants, destinations, other corporations and political candidates. The firm launched PR4Lawyers, a division of the company, in 2012.


Laura Larson

 

Laura Gottfried
Vice President & Creative Director

email laura@theprmg.com
phone 631.207.1057 ext. 103
View Resume

A 2006 graduate of Farmingdale State College, Laura Gottfried holds a Bachelor’s degree in Visual Communications. During her time at Farmingdale, Laura was a member of the Alpha Beta Gamma International Business Honor Society and featured in Who’s Who Among Students in American Junior Colleges. She also attended the International Study Abroad Program in Greece. Laura then went on to obtain her Master’s degree from Dowling College in 2008. During her time at Dowling, Laura was an active member of both the Dowling-Belmont Partnership Program and the American-Slovenian Collaborative Action Research Program. She was also featured in Who’s Who Among Female Professionals. Highly skilled in Adobe Creative Suite, Laura has been designing professionally since 2005. Her initial job responsibilities focused on print and branding campaigns. However, as industry trends changed, Laura took several continuing education courses to expand her skillset to include website design and development, digital advertising, and video production. Laura takes pride in delivering real-world advertising and marketing solutions that encompass multimedia programs — all within tight timeframes. By producing quality logos, websites, brochures, direct mail, TV commercials, among others, Laura provides the resources and guidance needed to build the clients’ businesses most effectively, establish and maintain their companies’ desired images and, ultimately, improve their bottom lines. In her free time, Laura loves to travel. She has traveled all throughout the U.S., Central America, and Europe. In fact, she credits her realization that the world has so many beautiful things to see, as what sparked her interest in art, and ultimately led her to a career in creative direction. As someone who loves overcoming a challenge, Laura is most often found tackling outdoor adventures with her daughter and husband, including hiking, spelunking, kayaking and snorkeling. Their goal is to hike or swim at every national park in the U.S. Her other hobbies include painting, cooking, reading, and attending New York Islanders and New York Mets games.


 

Renee D’Angelo
Account Executive and Digital Advertising Specialist

email renee@theprmg.com
phone 631.207.1057

Renee is a current Account Executive and a Digital Advertising Specialist. Renee has her Bachelor’s Degree in Organizational Management and Marketing from Saint Joseph’s University. Renee has a passion for marketing and has successfully helped multiple businesses with their social media content, especially during the Covid 19 pandemic. Renee has done videography, photography, and graphic design for various companies across the Island. She also has her Google Search and Display certifications and implements and monitors all the digital advertising for all our clients at our firm. In her free time, Renee has been professionally singing since she was 7 years old. She also plays guitar, and piano and writes songs. She is working on her first full-length album and performs on the weekends.


 

Kaela Brandi 
Assistant Account Executive

email kaela@theprmg.com
phone 631.207.1057

Kaela Brandi is a current Assistant Account Executive for the PRMG. She holds a Bachelor’s in Graphic Design from Sacred Heart University and is continuing her education with a Master’s in Professional Communications from Southern Utah University. Kaela is passionate about creating content and helping businesses’/brands’ build their online social media presence and improve their marketing strategies. She has previous experience from multiple companies she’s worked/interned, as a former freelancer, and from her college career. Initially born on a military base in Hawaii, she studied and worked in Connecticut for four years, and she currently resides on Long Island, where she grew up.


 

Chloé Rivera 
Marketing & Executive Assistant to CEO

email chloe@theprmg.com
phone 631.207.1057

Chloé earned a Bachelors of Science in Business Administration from Liberty University where she took extensive classes to learn about digital marketing and how to run a business. Formerly, Chloé interned at New York Adult & Teen Challenge where she was the Business Development Representative that helped the non-profit organization strategize their marketing efforts to raise seven figure funds annually. Chloé is passionate about marketing and being able to help clients find the best strategy for their unique business. She has experience in creating websites, graphic designing, content creation, SEO, and both traditional and digital advertising. Born and raised on Long Island, Chloé dedicates most of her free time helping her local church community, enjoys strength training and dancing, and meeting new people.


Brian Kotkin

 

Brian Kotkin
Assistant Account Executive & Legal Content Writer

email brian@theprmg.com
phone 631.207.1057 ext. 101

Brian Kotkin is a native Long Islander who loves his family and his pets. He graduated from Bard College with a B.A. in Political Studies, and received a J.D. from the Maurice A. Deane Law School at Hofstra University. He is formally admitted to the New York State Bar, and is the founder of Legally Literate LLC, a startup dedicated to helping regular people understand the law. He has also been involved in numerous political campaigns, and remains deeply involved in his community.

 

Hank Russell
Public Relations Director

email hrussell@theprmg.com
phone 631.207.1057 ext. 112
View Resume

Hank Russell earned his Bachelor of Arts in Mass Communication from St. Bonaventure University. He has more than 15 years’ experience as a writer, editor and proofreader. His first job was sports editor of The Long-Islander. In 1991, he was named Suffolk County Wrestling Coaches Association Newspaperman of the Year.

He joined Volt Information Sciences as a proofreader in 1993. In July 1994, he earned Volt’s “Catch of the Month” award. He spent the first three years as a proofreader and two years as a trafficker. He also spent another year as a proofreader and copy editor for Wilen Business Media.

Between 2000 and 2006, Hank worked for a series of magazines as an assistant, associate and managing editor. He has also freelanced for numerous scientific and medical imaging magazines, and, in 2008, was a contributing writer and poetry editor for The North Atlantic Review. Before joining PRMG, Hank was a political reporter for Suffolk Life.


 

Francine Tongol
Graphic Designer

email francine@theprmg.com
phone 631.207.1057

Francine is currently studying as a third-year student at Syracuse University, pursuing a Bachelors of Fine Arts in Communications Design with a minor in Information Management & Technology. Formerly an intern, Francine is now employed as the company’s Graphic Designer. Her responsibilities encompass branding, brand collateral, advertisements, web design, social media graphics, and etc. She is also involved in several aspects of programming projects, including updates to email blasts, e-newsletters, and websites, using HTML, CSS, and WordPress.
In her free time, Francine loves to indulge in food and cooking, trying out new restaurants and recipes from a variety of cultures. Her other hobbies also include drawing, painting, hiking, and biking.


 

Eric Goodmark
Video Production

email eric@theprmg.com
phone 631.207.1057

 

 


Traci Gagarin

 

Traci Gagarin
Marketing Specialist

email traci@pr4lawyers.com
phone 631.207.1057

Traci Gagarin is a seasoned marketer and Michigan native. She earned her Bachelor of Business Administration with a marketing emphasis from Grand Valley State University. As the Marketing Specialist at PR4Lawyers, Traci focuses on the company’s external marketing efforts. She thrives on being creative in and out of the office. In her free time, Traci enjoys time with her husband and rescue pup.


Terence Dollard
Video Production Consultant

Terence Dollard is a ten-year veteran of television production. In that time, he has worked in all phases of production and in many genres. Terence has produced and directed a dramatic feature, numerous commercials, music videos, documentaries and an awards show.

Combining real-world experience with a strong visual style, Terence offers clients variety, professionalism and quality in their video projects.

In 2000, Terence earned his Master’s of Fine Arts degree in Television Production, and his Master’s thesis, “Set List,” an hour-long dramatic feature, won the Graduate Production Award from Brooklyn College.

Since joining PRMG, Terence has concentrated on documentaries, commercials, and satisfying the needs of PRMG’s clients.

Hannah Perez

 

Hannah Perez
Web Development Director

email hannah@theprmg.com
phone 631.207.1057 ext. 111
View Resume

As a graduate of Stony Brook University’s Computer Science program, Hannah Perez is a skilled website designer and developer specializing in HTML, CSS, PHP, WordPress and Drupal. Being detail-oriented, she ensures each website is programmed using the latest industry standards with attention to responsive layout and optimization for search engines.


Jane Sferrazza

 

Jane Sferrazza
Web Development Consultant

email jane@theprmg.com
phone 631.207.1057 ext. 111

Jane Sferrazza is a web developer and educator. She earned her Bachelors Degree in Computer Science from NYIT and has been a computer instructor for MLI, Hunter Business School, and CUNY. She has also been designing websites as a freelancer since 2004 with expertise in PHP, HTML, CSS, Javascript, Java, and SEO. Aside from building websites and teaching she has time to volunteer for the American Red Cross from time to time since 2009.


 

Join Our Team!

Career Opportunities
Are you interested in joining our team at the Public Relations and Marketing Group?
Click Here

Internship Opportunities
Are you interested in an internship within the Public Relations and Marketing Group team?
Click Here

 

Contact Us

For more information about our services or to find out how we can help you attain your marketing goals, click here to email us, or call:
Toll Free: 855-PRMG-123 .: Phone: 631-207-1057

Skip to content