On Friday, Facebook went public in a highly anticipated initial public offering (IPO) that valued the company at more than $100 billion. Although the initial price
A recent survey conducted last month by Text 100 Global Public Relations discovered that a significant number of journalists use social media and blogs on a
An Overview of HootSuite, Tweetdeck and Social Oomph Social publishing programs are essential for managing a business’ social media presence, especially for those who maintain
Facebook has rolled out significant changes and improvements to how users view and interact with businesses with the new Facebook Timeline. With Facebook Timeline, Facebook
Google recently launched Google+, a new social media giant that has taken the Internet by storm. Although it is still in its field-testing phase and
Facebook is the most popular and widely used social media outlet. Facebook users create profiles, interact with others, become fans of business pages and join
Last week, we discussed pay-per-click advertising on LinkedIn. With a similar model as LinkedIn, Facebook advertising also empowers advertisers to reach very specific demographics, while
Social media is a crucial marketing tool to help you make connections, rapidly build your business’ online platform and get your message out. Just about
Before the rise of social media, most non-profit organizations needed to either buy expensive advertising or receive media coverage to attract the attention of their
Social media can be a great way to take your message directly to your target audience. Using various social media tools, you can build your